Why CES Must Prioritize Diversity to #ChangeTheRatio

Why CES Must Prioritize Diversity to #ChangeTheRatio
© ScanMyPhotos.com, 2017 at CES in Las Vegas, Nevada

Twenty-eight years is a long record and explains why we are staunch advocates for CES–the global consumer electronics and technology tradeshow every January in Las Vegas, Nevada.

 

Beyond networking and exploring the next “new–new” tech finds, we attend in our role of providing digitized photographic content for sharing and uploading to the thousands of photo-sharing gadgets and devices.

 

[Tweet “@CES takes a lashing for omitting women keynote speakers #ChangeTheRatio”]

 

Why CES Must Prioritize Diversity to #ChangeTheRatio
ScanMyPhotos.com President & CEO, Mitch Goldstone at CES

ScanMyPhotos.com CEO Mitch Goldstone was interviewed about our advocacy for diversity and greater equality in representation at the world’s largest gathering place for innovations and technology.

 

It is not enough for women to address the small breakout sessions at the diminutive LVCC North Hall rooms. They and the entire rainbow canvas of diverse representation must also be on the main stage, where thousands attend to hear the keynote addresses.

 

This year, all those keynote presentations featured only men.

 

[Tweet “@CES needs a rainbow canvas of diversity on the main stage and by attendees representation #ChangeTheRatio”]

 

We were among the first to take note that the keynote speakers at CES are void of diverse representation and we took action, including launching a large social media campaign. The twitter hashtag to follow is #ChangeTheRatio.

 

Due to the lack of diversity at CES, we pulled our 28-year attendance because #changetheratio has become a thing. This signal, along with many others creating a viral campaign, is intended to encourage CES to broaden its scope of outreach and better represent women and minorities. There is just a month to go, so we hope to reevaluate and continue our scheduled attendance at CES.

 

After reviewing archived photos from our nearly three decades of attending CES, we discovered part of the woes. We noticed a disconcerting quandary: There have been too few female attendees. A solution is to have businesses register and send more female employees and minorities to #CES2018.

 

 

Why CES Must Prioritize Diversity to #ChangeTheRatioLauren Johnson, a senior technology editor for Adweek, interviewed ScanMyPhotos.com. The article “With No Women Keynote Speakers, Does CES Have a Diversity Problem?” centers around the conference’s lack of female keynote speakers.

 

Excerpt: For the past 28 years, Mitch Goldstone, CEO of ScanMyPhotos, a company that transfers analog photos to digital, has attended CES but after the weeklong dust-up, he doesn’t plan to attend. “CES needs to represent a better portrait of representing consumers—all the people who buy the stuff that CES showcases,” Goldstone said. “It’s not just women, it’s broader diversity.”  He suggested Lisa Su, CEO of Advanced Micro Devices as a name CES’ organizers should consider.

 

 

More info on ScanMyPhotos